I’m flying to New York City today for the Audience Conference, so I thought I’d share a quotation about the relationship between writers (or any content creator) and the people they hope to connect with.
When talented people write badly it’s generally for one of two reasons:
Either they’re blinded by an idea they feel compelled to prove or they’re driven by an emotion they must express.
When talented people write well, it is generally for this reason:
They’re moved by a desire to touch the audience.
~Robert McKee
Let’s discuss. What do McKee’s words mean to you?
About the Author: Brian Clark is founder of Copyblogger and co-founder of DIY Themes, creator of the innovative Thesis Theme for WordPress. Get more from Brian on Twitter.
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Here’s Something to Think (and Talk) About
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Tags: and-co-founder, audience, author, between-writers, brian-clark, conference, connect-with, copywriting, feel-compelled, relationship, talented-people, the-innovative
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“how important is it to buy both the .net and .com of the same domain name?”
Over on Twitter TragicDog asked me this question domains.
Different bloggers will have different approaches to this one but my personal preference these days is to secure the .com version first and then to seriously consider other versions of the domain if you are serious about developing it in the long term.
There are a couple of reasons I advocate grabbing the .net version (and potentially others) of your domain name in addition to the .com.
- As Defensive Move - just yesterday I received an email from a distraught blogger who had worked for 4 years to build their blog up only to find that this week another blog had started using the .net version of their blog. While the 2nd blog was behind the eightball and wouldn’t rank as well in Google this blogger saw it as a threat to their business.
- With a View to Expansion - having a second domain gives you the possibility of expanding your brand later with a different type of site. For example here at ProBlogger I initially set this blog up on ProBlogger.net (.com was parked and not for sale at the time) but now I’ve secured the .com version I now have a 2nd domain to set up another site. In fact with the 31 Days to Build a Better Blog challenge I set up the forums on ProBlogger.com/31Days which gives you a hint at what I have planned for that domain.
Whether you use all of the versions of your domain that you secure or not they are generally handy to have. I usually set mine to redirect to my main blog until I develop them.
My last piece of advice is to secure whatever versions you ‘might’ buy one day now. If you don’t you run the risk of losing your opportunity when others snap them up and either hold them ransom, develop them themselves or park them for their own profit.
For Further reading on domain names check out:
What is your approach to domains? Do you get more than the .com version?
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Should You Secure .com AND .net for Your Domain?
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Should You Secure .com AND .net for Your Domain?
